In the current real estate market, buyers tend to rely heavily on internet research and their real estate agent to find a new home. And yet, open houses can often bring opportunity, by exposing listed homes to a different set of customers. Yard-signs are still considered a good way to catch people’s attention, since buyers tend to drive through the areas where they hope to live in order to look for new listings that pop up.
There are two types of open houses: those for the general public and those for real estate agents. While some sellers shy away from open houses in general, providing an open house solely for real estate agents to attend is still important in order to get exposure to the greater real estate community. When done properly, Columbus open houses can be a marketing tool that quickly sells a home.
Having well- advertised open houses on the first few Saturdays or Sundays after a home is listed is important. If the open house is treated as more of a special event and is properly promoted, it will draw more potential buyers. If there is no serious interest right away then open houses should be used more strategically, such as when additional home improvements are made, or when the price is lowered; no one wants to have a home open to the public week after week with no sale.
When used as a part of an overall marketing plan, in conjunction with proper exposure to the real estate community and an internet listing with professional looking photographs and information which highlights unique features of the home, open houses can ensure a more prominent listing and ultimately a faster home sale.
Find Columbus open houses and get the professional advice and knowledge on Columbus GA homes for sale that only specially trained Columbus REALTORs® can provide. A specialists in Columbus neighborhoods and surrounding areas, Tiffiney Graham has just the right amount of local familiarity and expertise necessary in today’s Columbus Georgia real estate market conditions.